With over a decade of experience in diverse fields including design, product & service delivery; across varied domains like banking, retail, logistics and oil & gas in international markets; Akshay brings a unique, amalgamated insight into creating successful experiences.
Akshay is a digital strategist, passionate about design, user experience, psychology, ergonomics, and the orchestration of data & systems to create delightful experiences for customers.
In the age of AI, creating hyper personalised experiences across the banking ecosystem to serve a diverse set of customers has its own nuances, challenges, opportunities and risks.
This session aims to explore these dimensions from a bankers’ as well as a designers’ point of view; with an added focus on a specific set of customer demographics, and their priorities.
We will unpack (industry level) macro & (individual level) micro challenges and opportunities applying cultural, commercial, regulatory and systems lenses to frame the opportunity and explore ideas.